WELCOME TO MSAE'S E-LEARING PORTAL!
You are just moments away from learning and growing!
LIVE WEBINARS: Join your association colleagues from across the nation in live webinars, which are offered at least twice a month.
ON DEMAND WEBINARS: Browse 100+ recorded webinars to learn about the topic of your choosing at the time that is most convenient for you.
VALUE PRICED: $45 for members | $75 for guests
Please note, this e-learning platform requires a separate log in than what you use on msae.org.
Select 'Register' and begin typing your first and last names and email address. (Your account will be associated with the email you have on record with MSAE.) The system should be able to identify you based on this information. If you have questions or require assistance, call 517.225.3886 or email hello@msae.info.
Live Webinars
Building an Engaging Brand for Your Association
How to create a strong brand foundation
What You Will Learn
- What goes into a “strong brand”
- Who should be involved in defining your brand
- Factors to consider through the brand development process
- Where to start and what to expect in a rebrand or brand refresh
What You Will Learn
- What goes into a “strong brand”
- Who should be involved in defining your brand
- Factors to consider through the brand development process
- Where to start and what to expect in a rebrand or brand refresh
Register Now
Need login details for your webinar?
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Tuesday, August 4, 2026
1:30 PM EASTERN
(10:30 PT / 11:30 MT / 12:30 CT)
Reminder: Adding to your calendar does not register you for the webinar.
Price
$45 USD
for Member
$75 USD
for Non-member
60 minutes
Publisher
Michigan Society of Association Executives
Subjects
Branding, Marketing, Member Engagement
Questions
Already Registered? Refer to confirmation e-mail for connection instructions.
Something else? Please consult our FAQ page. If you're unable to find the answer you need, please call 737-201-2059 (M-F, 8am-6pm CT) or e-mail customer service.
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Summary
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Credit
If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). Registrants in jurisdictions not listed below will receive a Certificate of Attendance/Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant attending the live program at their own computer and phone.
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How to Attend
Join the live program from your office, home, or hotel room using a computer with high speed internet. You may ask questions, participate in evaluations, and post comments from your computer during the program. Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone. Simple instructions with a link to the program will be sent when you register and again the day before the webinar.
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Refund Policy
SeminarWeb and Michigan Society of Association Executives programs are non-refundable.
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On-Demand Webinars
MSAE is a CAE Registered Provider. The programs in this catalog meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program offered which qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit www.asaecenter.org/cae.
Note: Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – the selection of eligible education is up to the applicant based on his/her needs.